Basics SEO by Justin Young, the Founder of 702 Pros.
On-page SEO, as the name suggests in any SEO done—you guessed it… ON-PAGE! But that’s not all folks there are thousands of factors that attribute to SEO success.
I’m not going to go into that very much on this page, possibly to your delight, however, I will say this, we are very good at this part of the SEO puzzle and have helped businesses all over the world rank for terms on Google.
Whether you are just starting your fashion blog or are a seasoned blogger, chances are you have some form of a blog that should be
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Next subject we’ll cover on our SEO service journey is local SEO. This accounts for approximately 30% of our clients and poses different challenges than non-geo-focused terms.
If you own a business that is location-based, ie a local plumbing service, or an interior design training school without digital training availability then local SEO is right for you.
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Meet Our Team
I’m Justin Young, the Founder and CEO of 702 Pros. Let’s build something amazing, challenge our minds with creative and insightful development.
Hi All! I oversee complete operations at 702 Pros. I’m passionate and dedicated to helping continue innovation and growth of local businesses.
Hey there! I manage all technical and design components for our clients. I enjoy creating designs and websites as well. 🙂
Why you're reading this
Number 1 reason you’re still reading this is: You most likely landed on our page by searching a term (aka key term or keyword) in Google, something like: “Las Vegas SEO“, “Las Vegas SEO company“, “SEO Las Vegas“, “local SEO Las Vegas“, “best SEO companies in Las Vegas“, “SEO services Las Vegas” (all of which we rank for), or “totally AWESOME company that has the best website and I love them!!!“
Okay… You got me, that last one just might be wishful thinking, but I’m almost, nearly 90% sure, you did search one of those other terms on: Google, Yahoo, or Bing to find us. And if you didn’t you’re probably trying to sell me something. Kidding.
And the second reason: I obviously, know what I’m doing. I know how to rank for key terms. I mean, just think about it, I’m ranked in the top results for Las Vegas SEO with other Las Vegas SEO Companies. Which is not an easy key term to get, one, because we are all so-called experts, and two, it’s darn competitive. In fact, just to give you an idea, there is a staggering 10 million results for each of those search terms, with the exception being: “SEO Las Vegas“, “Las Vegas SEO“, and “SEO services Las Vegas“, which have 13 million, 15 million results, and 18 million results each, respectively. So, yeah, it’s NO joke getting ranked with those numbers!
And those are numbers nothing compared to our main term “web design Las Vegas” which has a whopping… Drum roll please, I can’t believe I’m about to write this: 683,000,000 results!!! Whooofff, that’s a whole lot of zeros. and Yah… We rank number 2 in organic and number 1, typically if Google likes us, in maps. Booyahhh!!
Tools and Solutions
1. We like Google Trends!
Boost Your SEO
So, one of the questions I get a lot is, “Justin, how can I boost my SEO ranking?” either it be Local Las Vegas SEO ranking boost or national SEO ranking boost. My answer can be a bit convoluted, I typically get quite a few nods, glazed eyes, and the occasional dozer. Because, let’s face it, learning about SEO is not a fun or pleasant experience! (unless you’re me!). But, that’s why you’re reading this. You don’t want to do the work for SEO, you want to pay an SEO expert to do it for you, you want your website to just rank on Google, and start earning an ROI as soon as possible.
What Is SEO?
So what is SEO, anyways? SEO, SEM, or SER are terms designed to confuse and mesmerize you… But in non-tech geek terms – it means getting ranked on search engines, like: Bing, Yahoo, and most noteworthy Google. Search engines use intricate ranking systems to factor websites authority. The more authority your website is given by search engines – the higher your website will rank on their listings, well in theory.
First of all, search engine optimization is a complex system, made up of thousands of factors used by search engines to rank websites. Although, the foundation can be broken down into two main sections >>> On-Page search engine optimization and Off-Page search engine optimization.
On-Page search engine optimization: Is search engine optimizing done on your website. (your website text, images, how the pages are structured, etc.)
Off-Page search engine optimization: Is search engine optimization from external sources. (i.e. links to your website, social media, website reputation or reputation management, etc.)
Both of these items are the building blocks (ah ah see what I did there! I referenced building blocks and have a picture of what? Yes! building blocks!) of any effective search engine ranking strategy.
While you can take my word for it without checking for yourself. Why would you, when Google can tell you themselves. Take a look a Google’s handy dandy starter guide for those new to SEO >> Google search engine optimization Starter Guide
What are you waiting for? Your competition is just asking to be put in their place... 2ND PLACE!
Getting ranked on Google is Hard - There are no quick fixes or magic cures all
If you’ve been in business in the last decade, you probably heard this phrase from a guy or gal in Florida (for example.. there is NO guy or gal in Florida)… And of course, this is not true.
Let’s imagine for a moment that this was true – If everyone could pay $150/month and be listed number 1 on Google, wouldn’t everyone be number 1. Yet, this scenario opens up a whole other can of worms. If everyone is number 1 then actually no one is number 1…
The Point I’m Making Here: You possibly find an SEO package for $150, but I wouldn’t count on it being the best BANG for your buck or tailored toward your business goals.
Example: Most search engine optimization companies charge around $50+ an hour for SEO services. So for $150/month, you would get only 3 hours or less of search engine optimization work/month from these so-called professionals. And take it from me, they won’t get a whole lot accomplished in 3 hours a month.
Let's Get Real
We do have the experience and the knowledge to setup, maintain and advance your website search engine optimization. We’ll break down every aspect of the process and tell you how it is; not what we think you want to hear.
Getting ranked on Google is HARD… It’s a continuous process; requiring time (a lot of it), consistency, knowledge, skill, and dedication.
In today’s market, building your website’s search engine ranking is more difficult and competitive than ever before. So now more than ever, you need a professional SEO service to grow your company’s search engine ranking. Transferring your business into the “informed social age”, where customers know what they want and they know how to find it.
It’s our job to get you in front of informed customers with the information they want to know. Allowing you to focus on taking care of your customers.
Due to the extensiveness of the internet and the industries within, SEO pricing can be hard to determine without all the facts. Because we need to know what industry your business is in (some industries are more competitive than others).
In addition to industry, yet another key factor would be where your business is located (New York, NY is far more populated than Maysville, KY – therefore far harder to rank for keywords).
Finally, does your website need to be ranked on search engines locally or internationally (while both have their hurtles. International can be much more competitive and as a result much more expensive…
Again that would be based more or less on the industry, etc…)
Analyze your Website On-Page SEO
More factors that effect your website On-Pae SEO positively, include:
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Using references in your copy will help you rank. Like this one to Rank Math our WordPress SEO system.
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