Business Insights is a category-redefining business tool for businesses to gain better insight metrics into their business, develop post campaigns, hire employees and more. This tool brings together the power of analytics and brand development.
We wanted to develop a web application centered around business insights and marketing tools for our clients. We wanted clients to be able to add and remove information from their business insight tools area, as well as view web analytics to their websites. We also sought out to create a search engine pulling in searches from around the web.
The Delivery
Our team got to work on this immediately, creating frameworks and discussing problems we may encounter during the build. This process was diligently done, and by the time we had a framework in place, we had a very clear picture of how we would accomplish it.The build includes a frontend dashboard for clients to add their businesses to, a place for them to create posts, coupons, and advertisements. It also has an area for them to view analytics about their business, an award contest feature, a place to post available careers, a photo gallery, and a business forum.
Business Insights is a category-redefining business tool for businesses to gain better insight metrics into their business, develop post campaigns, hire employees and more. This tool brings together the power of analytics and brand development.
Join our clients who gain positive ROI with smart digital design.
Sometimes, the best way to go is to keep it simple. With Business Insights, we wanted to keep the emphasis squarely on the utility and ease of the application, while keeping it friendly and inviting. An unassuming, yet functional, color scheme contributes to usability, and touches of green emphasize growth and friendliness.
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A Welcoming, Yet Professional Typeface
Poppins is a sturdy, yet unobtrusive font. It presents content professionally, while still being unobtrusive enough to remain easy on the eyes.
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Thanks to our teamwork, planning, and execution, our team launched Business Insights as a new platform to unify business listings, providing a space for reviews, connections, update-able and dynamic content and data, and sponsored content. It is available in its first working iteration, and enjoys continuous updates and upgrades to its functionality as the project grows.
