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Mobile-Friendly Testing, with Tips for Higher Ranking

Updated January 6, 2023
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Mobile-Friendly Testing, with Tips for Higher Ranking

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Why Is Mobile-Friendly Important?

When creating content for mobile devices, it’s important to test your site’s responsiveness. The Mobile-Friendly Test Tool gives you a score of 100 if your website is mobile-friendly and 0 if it isn’t. The tool also has a “mobile-friendly” score of 100. In order to make websites easier to use and understand, it helps to have a good layout. Certain components of a website can serve as navigational aids, such as the menu bar at the top of your website. Every webpage should have a unique URL in case you want to link or share content on social media platforms. 

Consider these best practices for mobile site design: 

Provide a landscape and portrait view for users to browse

Use responsive design for the website layout

Design your website with a mobile device in mind

An example of a good site that follows these best practices is Spotify’s site. They have an easy-to-navigate menu bar, which is always accessible on the top of the screen. The menu bar also offers links to other pages on the website. The layout is specially designed so it works well with both portrait and landscape orientations. You can scroll through the entire website without ever losing your place. Spotify’s mobile website also uses responsive design, which means that it can automatically change its layout depending on the device it is viewed on.

Why You Should Consider SEO to Optimize Your Website

A website may have been optimized for the desktop, but that doesn’t mean it’s going to look good on mobile. In fact, many people will abandon a site if they can’t get the information they need from the homepage. This is why it’s so important for web designers to focus on “mobile first” design. Mobile-first design, as described by Google, means starting with a mobile-optimized site and then building up to the desktop version. Responsive Design is used to describe any website that’s built to adjust its layout depending on the browser it’s being viewed in. This usually includes different text sizes and font types, too. Responsive design can be set up so that it looks good on all devices and screens when viewed at its default settings. However, if you’re looking to add a specific feature to the site, such as advertisements, you would use adaptive design. Adaptive Design takes responsive design one step further. It allows the site to change depending on what device it’s being viewed on. So instead of having mobile-optimized and desktop-friendly versions of the same website, you’ll have an entirely different website with ads and targeting for each layout. This may sound complicated, but in fact, it’s not as hard as it seems!

How to Check if Your Site is Mobile Friendly or Not

In this day and age, it is more important than ever for a site to be mobile-friendly. This is because more and more people are using mobile devices, rather than desktops or laptops, to browse the web. If your site is not mobile-friendly, you will be missing out on a significant portion of your potential customer base. The first thing that you need to do is test your site on a variety of devices. This will help you identify whether or not your site breaks abnormally on specific devices, and if it does break, this can be fixed before launch. You can use services like to test how your site fares on a variety of devices. The second step is to optimize your site so that it loads quickly on every device. There are several different tools that you can use, including or to identify slow-loading pages and paths within your website, and ways to fix them. You can also use tools like page-load-time.html to optimize your site before launch. Once you have your website optimized and ready to launch, you can use tools like or to take a screenshot of the home page of your site on every device you have tested and place that image in a public area for people to see what it looks like on their devices.

The Importance of Mobile Websites & Why You Need a Mobile-Friendly Test Tool?

Mobile websites are optimized for small screens and mobile devices. They offer a quick and easy alternative to downloading and installing an app. Mobile websites allow for greater mobility, lower data usage, improved security, and more convenience. 

The following are some of the top benefits of using a mobile website:

Visibility: It’s easy to find your favorite mobile website or app in the mobile browser. Users can easily bookmark your site on their phones for quick reference and easy access.

Offline browsing: Mobile websites do not require an internet connection. They work even when you’re traveling or in an area with limited or no access to the internet. Plus, your mobile battery will last a lot longer.

Low data usage: Website ad providers are able to track and serve you relevant ads while using the website without impacting your device’s data usage.

Low cost: Mobile websites are usually cheaper than typical websites. Plus, many apps host mobile versions of their desktop counterparts so you can also save on data usage.

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