Category: Marketing strategy

SEO & Social Media Strategies to Leverage for 2023

What is SEO and Social Media Marketing, and Why Does it Matter in 2023? In the digital age, staying ahead of the competition requires a

Marketing strategy vs tactics – why the difference matters

9 key differences between strategy vs tactics ‘What is the difference between strategy vs tactics?’ is one of the most common questions that ‘crops up’ when I’m running training workshops or discussing creating marketing plans with businesses. It’s no surprise …..
The post Marketing strategy vs tactics – why the difference matters appeared first on Smart Insights.

A Marketing Plan is a bit like a job description for your company. Everyone should have one, but they’re often not fit for purpose, out of date and reviewed infrequently… Research has shown that businesses with plans succeed…
The post How to create a marketing plan appeared first on Smart Insights.

The Content Marketing Matrix

A content marketing planning tool to help marketers generate ideas for the most engaging content types for their audiences We created our Content Marketing Matrix to help our members audit their content marketing assets as part of creating a content …..
The post The Content Marketing Matrix appeared first on Smart Insights.

Category: Marketing strategy

Marketing strategy vs tactics – why the difference matters

The Content Marketing Matrix

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